Purpose

To develop a structured energy efficiency programme for the implementation and financing of EE projects in the commercial and industrial sectors of Brazil.

Main Activities

• Develop the strategic plan;
• Identify the focus markets per sector and regions;
• Structure acceptance criteria for project approval;
• Prepare the detailed business plan;
• Develop a marketing strategy, including partnerships with financial institutions and other organisations;
• Initiate the dissemination strategy;
• Develop a final report for REEEP on the project realisation.

Expected Impact

• Facilitation of an operational and sustainable initial EE programme, including an adapted €8 million EE fund to cover its financing needs;
• Increased level of funding and of activities for the programme, further leveraging the REEEP initial investment;
• Capacity building of Petrobras employees and information dissemination to potential beneficiaries and other potential stakeholders.